Branding

Effective branding is crucial to any business in any industry as it helps to distinguish you from your competitors and give your business the professional-looking identity it deserves. From digital through to print design, we can help your business look its very best.

What We Do

KUB can help your business look its best with our innovative, fresh approach to Branding. Professionally designed marketing literature can be the difference between gaining new clients and losing out to one of your competitors.

Graphic design – with knowledge, direction, and collaboration, we produce innovative designs that generate exciting results for our clients. We believe the key to great design is communicating with the client as much as possible. That’s why we design on platforms our clients can easily access so that they can see and provide feedback on their designs at every stage.

The Results

1

Branding gives you credibility

Having an established and clear brand will help you showcase your expertise. If you demonstrate your knowledge and come across as a professional, people will be more likely to get to know you, trust you, and ultimately buy from you.

2

Customer Loyalty

Brand loyalty can last a lifetime. Customers are attracted to brands that share similar values with them. When you showcase what you value through branding, customers will develop an emotional connection to you.

3

Branding helps you stand out in your market

First impressions are everything. A good brand has a clear purpose and will help you stand out among others in your field. Maybe what you offer is similar to your competition, but clients and customers will ultimately choose you because of your brand.

Brand Story

Brand stories are about making your brand recognisable. They consist of written narratives that describe the origins of your company and its products/services in an emotionally engaging way.

Brand Values

Brand values are an integral part of a company’s brand identity. They showcase the principles your company stands for and represents. A strong sense of brand values helps to build morale and creates greater customer loyalty to a brand.

Brand Voice

A tone of voice expresses a company’s values and way of thinking. It cannot be plucked from thin air, created on a whim or entirely based on a trend you think is interesting. Instead, it must grow out of who you already are as a company. Not who you might be tomorrow, but what you look and sound like today.

Colour Scheme

Your brand colours have the ability to impact your sales or performance even more than the products you offer. This is because specific colours evoke certain emotions, and evidence shows how consumers feel about a brand has more pull than what they think about it.

Logo

Companies have about 2 seconds to convince potential customers that their products are worth consideration. A captivating logo can quickly grab viewers’ attention and immediately communicate a company’s core values.

Icons

Icons are a great way to communicate complex ideas quickly and easily. They can be used to break up the text, direct attention to specific information, and add visual interest to your designs.

some kind words....

Peter has been an excellent source of advice & help and I am indebted to him for his generosity with his valuable time. He has been enormous help with both practical advice plus sourced people to deal with and has included an article on the KUB website about our work in the restoration of Victorian tiling. All in all a man who lives up to his reputation and stands by his word = nowadays a rare combination, Thanks Peter, Cheers Steve

My company works for Peter on an ongoing basis providing him with business support. Peter is an absolute pleasure to work with. His instructions are clear and concise and Peter is always available should we have any questions for him. He is supportive of both me and his Customer Account Manager and nothing is ever to small for him to provide us his guidance on. I am looking forward to a long and prosperous business relationship with him and his company.

I would like to take this opportunity to thank you for the recent LinkedIn training session you provided me. I have been aware of the potential LinkedIn could have my business for a while, but without the adequate knowledge nor guidance, it was always something I would put off. With your help, I feel my profile now gives me the edge over my competition and this improvement has already led to two potential clients contacting me via LinkedIn only weeks after our session.

I started working with Peter in 2008 and we soon built a good, friendly relationship. Peter draws upon a lot of past and current business management experience which makes him a great adviser and sounding board for my ideas and problems. He also works hard researching the latest ideas and tools which he brings to our business, allowing us to adapt and use the ones that fit the best. Peter's areas of expertise which we tap into the most are business strategy and oversight plus digital marketing.

Projects